HR leadership, without the full-time hire.
Employer branding, HR strategy and the day-to-day people work. In plain terms: being the company good people join and stay in, with the systems behind it.
Built for growing companies that have outgrown improvised HR but don't yet need a full-time HR director.
Four ways this shows up, week to week.
An experienced HR lead at your leadership table, part-time.
Hiring plans, structure, retention, people costs: decided with the business, in the same conversation as revenue and operations.
The routine runs itself; your people focus on people.
Onboarding steps, probation deadlines, exit interviews, work anniversaries. All tracked and triggered automatically, so nothing depends on someone remembering.
Verified, line by line.
What an employee actually costs the company. Month-over-month payroll analysis, headcount tracking across teams and offices, and cost modelling before you open the next one.
A function that keeps improving after we step back.
We build the routines and train the people who run them: reporting formats, referral programs, recruitment communication, ways of working.
Two things, not one.
Employer branding sounds abstract until you translate it. It means two things: how your company looks to the people you want to hire, and whether what they find after joining matches it. We work on both: job ads, career page, candidate experience, and the internal reality behind them. The second part is what makes the first part true.
The reasons people stay are built, not written.
Employer brand is the daily experience of the people already inside. We work on the things that shape it: onboarding, leadership habits, the way feedback moves, the way recognition happens.
Employer branding, EX and training: the practical toolkit.
Not the headline, the working parts. Bring them in individually or as one engagement.
Employer branding strategy
What you stand for as an employer and how it connects to your business, culture and leadership. A strategic foundation, not positioning on paper.
EVP development
What makes your company meaningful to the people you want to attract and keep. The reality behind why people join, stay and commit.
Employee experience (EX)
We map and redesign the employee journey, from onboarding to development and feedback, so culture is built intentionally, not by accident.
Culture & leadership alignment
Behaviours, decisions and systems aligned with the brand you want to live. Culture is created by leadership in practice, not communication.
Employer brand story
A narrative that's true, consistent and grounded in reality: what it actually feels like to work with you, not polished messaging.
Trainings & workshops
Practical, human-first development for leaders and HR: employer branding, culture, storytelling and the flagship Storytelling for HR.
We also teach this, to your team.
Storytelling for HR
HR work is communication work. We train HR and leaders to communicate with the depth it needs: employer-brand, recruitment and founder storytelling, with frameworks they can use the next day.
Employer Branding Fundamentals
Strategy, EVP, and internal vs. external communication, for HR and marketing teams building an authentic employer brand from the ground up.
Employee Lifecycle
From attraction to alumni: onboarding, engagement, development, retention and exits, built as practical capability, not slides.
Leadership & Team Culture
Communication, feedback, trust and team dynamics, for the leaders who set the culture in practice every day.
Running today inside a financial-services group.
Seven companies, multiple offices, one small HR team. Every onboarding, probation period and exit tracked automatically. Employer costs verified behind every monthly payroll. An internal referral program across the group's brands, recruitment communication for each company, and an HR team trained to run it all. Built together, working daily.
We don't just consult on employer branding. We help shape the field.
The depth behind the work shows up in what we build for the wider market, not only for clients.
Employer Branding Summit
Bulgaria's employer-branding conference. Attract. Engage. Retain. International speakers and real cases, for the people building companies here.
ebsummit.bg →The Employer Branding Report 2026
Our annual, data-based report on the state of employer branding in Bulgaria, built on the voice of the market. 10 chapters, 30 pages, real numbers.
Get the report →
Tell us where HR hurts.
One process that keeps breaking, a team you can't keep, or no HR function at all. Describe the situation and we'll tell you honestly what to fix first.